Intel’s new quad core chips will arrive in November 2006

Intel's confusing family of processors and processor brand names continues to expand, to see Core 2 Quad addition in November 2006.

Intel Chief Executive Officer Paul Otellini announced to thousand hardware and software developers on Tuesday that his company will bring out an energy-efficient microprocessor with four computing cores ahead of schedule in November. 

In his friendly keynote address delivered at the Intel Developer Forum, Otellini said "Much has been written in the last year about Intel losing its leadership," the Intel chief said, pointing to the accelerated chip launch as evidence that "We've now regained our leadership." 

This comes at a time when Intel has cut expenses and mapped out a strategy to stop the loss of market share to its prime rival, AMD (Advanced Micro Devices).

At the recently concluded Intel Development Forum, Paul Otellini said that "In November, we will introduce a quad-core Xeon, the first quad-core CPU in the industry for the high-volume market segments. Beginning early next year, we'll introduce a lower-voltage version of that quad-core down at 50 watts." Intel's quad core processor will be a Xeon, and the family would be called Quad 2 Core. The Quad 2 Core Xeon will offer a 50 % improvement over the current Core 2 processors.

In 2003, AMD beat Intel by bringing out 64-bit PC chips that process information in larger increments. In 2005, it started stealing sales in the market for servers -- the computers that run large networks -- by touting the energy-efficiency of its Opteron microprocessor. 

But in recent months Intel has responded by introducing its own performance-boosting and energy-saving microprocessors built around its dual-core architecture that calls for two processing modules in a single chip. Intel are planning to bring out a four-core processor in November rather than in 2007, as it was previously reported.

There is money for up for grabs. Otellini announced a $1 million prize for the sleekest desktop PC designed around its new chips. Intel is targeting enthusiast and gaming segments. 

The buzz among industry-watchers is that Otellini set the right tone -- factual and focused on short-term accomplishments and plans. Otellini was joined Philip Schiller, senior vice president for marketing at Apple Computer, which recently switched its Macintosh computers to Intel microprocessors.

"From 2004 until 2006, Intel was constantly on the scramble," Brookwood said, adding, "It's going to be tougher for AMD to gain market share.'' 

AMD officials have promised to keep up the pressure, especially in the market for server computers, where it has made the greatest inroads by appealing to data center managers whose greatest headache is electric power consumption.

The recent success of AMD has raised questions about whether Otellini has the right stuff to run the world's largest microprocessor company. Intel Chairman Craig Barrett recently told Bloomberg News that he fully supports Otellini and thinks "he's been doing a good job. 


 

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